Blog

Blog / November 19, 2018

RIMMEL WILL NOT BE DELETED

By Rebecca Lewin, Pitch Marketing Group: Posting on social media has become a pretty habitual part of day-to-day life. But negativity and abusive comments are also increasingly commonplace, and can be detrimental to the mental health and wellbeing of people…

Blog / October 17, 2018

Was McGregor vs Khabib a PR stunt?

By Jeremy Nestor: When Khabib forced Conor McGregor to tap out in the fourth round of their highly anticipated grudge match in Las Vegas last week, the chaotic scenes which ensued looked like something straight out of the Vince McMahon…

Blog / September 12, 2018

A new era for women’s football

Written by Amy Robinson, Senior Account Executive at Pitch Marketing Group Ask me about my interest in football or what team I supported one year ago and my reply would have been “eh no, not for me”. A big U-turn …

Blog / July 18, 2018

Creativity gives sponsorship a kick

They think it’s all over. It is now. And it’s not just the World Cup I’m talking about, as it seems that time’s also up for the traditional sponsorship of major events. In 2018, the World Cup proved once and…

Blog / June 21, 2018

GET YOUR STATS OUT FOR THE LADS

By Saskia Collins In true English fashion, during any major international footballing tournament a team of pundits will gather, whether that be Alan Shearer and Phil Neville on the BBC sofa or a bunch of friends down the local, to…

Blog / March 29, 2018

Crime and Punishment – Australian Cricket’s Ultimate Crisis

By George Williams: At the end of November last year, Cameron Bancroft and Steve Smith were all smiles in the aftermath of a resounding first Ashes test victory in Brisbane. Fast forward four months and the laughs and smiles of…

Blog / March 13, 2018

International Women’s Day – and what the brands had to say

By Matt Hocken: Last week people everywhere were celebrating International Women’s Day. Some were celebrating the wins, the progress and the change that continues to happen every day. Others were proudly showing their support in a very public way. No…

Blog / January 22, 2018

Hoops and Glory – NBA London slam dunks again

By Alessandro Sansica and Seb Floyd: In a football-obsessed country, establishing basketball in the UK consumer consciousness can be a difficult task, but the NBA and Pitch are working hard to do just that. 25 years after the first-ever NBA…

Blog / December 11, 2017

Tackling students with The FA, enhancing female participation

By Sam Buckett: Traditionally, students are a notoriously difficult group to target whatever industry you work in and last month we at Pitch were tasked by The FA to do just that. Earlier this year, research from Women in Sport…

Blog / November 30, 2017

Tis’ the season for great content

By Amy Robinson: At a time when our inboxes are filled with festive mailers and cyber Monday click bait I thought now was a great time to discuss seasonal content marketing. In the constant battle for reach, sales and shares,…