Leading the NBA's expansion in Europe with multi-territory marketing, media relations and communications support.

The world’s most powerful sports property has come to Europe & we are playing a pivotal role in the NBA’s expansion.

We are building the European communications strategy to support the NBA’s business & marketing activities; through partner agencies in key cities, we provide the NBA with unrivalled access to the influencers and opinion formers in European media.

Thanks to our work with other leading sports properties, governing bodies & sponsors, we connect the NBA with the people who can help make their long-term business goals in Europe a reality.

We support all the NBA’s European initiatives and events, setting the strategy and managing the execution of tours and media management of the sell-out NBA Europe Live Tours of 07, 08 and 09.